Economic activation office as an entrepreneurship advancement in institution of learning: insights from the University of Venda

Abstract

This research explored the role of the economic activation office in promoting entrepreneurship among the stakeholders at the University of Venda. This study addressed a crucial gap between theoretical education and the practical skills needed to launch a successful business. Although entrepreneurship education has grown significantly, most graduates continue to confront hurdles when establishing their businesses. These issues were typically caused by a lack of practical expertise and support, particularly among underrepresented groups. The study sought to identify the tactics used by economic activation offices (EAOs), evaluate the elements that influence their performance, and recommend frameworks to strengthen entrepreneurial activities at higher education institutions. To meet its objective, this research used a qualitative research approach guided by an exploratory design, which included 14 semi-structured interviews that were conducted with the students and entrepreneurship community of practice, and faculty members at the University of Venda. This technique provides a well-detailed investigation of participants’ experiences and impressions of the office's help. ATLAS.ti software was used to analyse the data collected for this qualitative study, which allows for the discovery of the major patterns and themes. The economic activation offices offer invaluable resources and mentorship. There is a growing demand for additional help to meet the needs of students. The study emphasises the necessity of combining practical entrepreneurial skills training with a scholarly approach, highlighting the potential of the economic activation office to drive local development and innovation. Policy and practice implementation help to strengthen entrepreneurship education at higher education institutions, fostering a complete and successful entrepreneurial environment.MS