Abstract:
Traditionally, agriculture was considered a low-tech industry with limited technical dynamics. As modernisation engulfed human kind, changes to the agricultural sector occurred, spearheaded by economic liberalisation. Economic liberalisation helped to reduce the sector’s protection. These changes brought new entrepreneurial players into the sector, in addition to innovation and portfolio entrepreneurship. Despite these positive changes, the agricultural sector faces entrepreneurship challenges. A lot of these situational challenges are widely publicised in literature but not much has been written about agricultural entrepreneurship. This study, therefore, brings a new dimension to the entrepreneurship field of research. That is, the need for a study about the agricultural technology’s effects on entrepreneurship is long overdue. Against this backdrop, this study investigated the agricultural technology’s effects on entrepreneurship in the Mopani District Municipality. The study adopted a qualitative approach with a sample of ten participants using purposive sampling. Interpretive paradigm was used to underpin the study. Data was collected through interviews and analysed using thematic analysis. The study found that agricultural technology provides unparalleled benefits to farmers despite negative consequences associated with its use. The study recommends that farmers should familiarise themselves with the new agricultural technology’s effects on their trade before embracing it. Policy makers are encouraged to formulate appropriate policies that would help to develop the farmers’ knowledge and skills about agricultural technology.
